# Accor — media coverage

Accor was mentioned 91 times in 45 outlets across 25 countries over the last 12 months. 90% of that coverage was positive and 0% negative. 63% was editorial rather than PR or paid placement.

- Data as of: 2026-10-04 (window: last 365 days)
- Mentions (12 months): 91 (99 all-time)
- Outlets (12 months): 45 in 25 countries
- Average sentiment: +0.735 (90% positive, 0% negative)
- PR / editorial: 34 PR · 57 editorial
- Sector: Hospitality
- Also written as: Ibis, Mercure, MGallery, Mövenpick, Novotel, Pullman, Sofitel

## Coverage over time (mentions per month)

| Month | Mentions |
|---|---|
| 2025-11 | 4 |
| 2025-12 | 6 |
| 2026-01 | 5 |
| 2026-02 | 1 |
| 2026-03 | 5 |
| 2026-04 | 5 |
| 2026-05 | 7 |
| 2026-06 | 12 |
| 2026-07 | 12 |
| 2026-08 | 28 |
| 2026-09 | 0 |
| 2026-10 | 0 |

## Top outlets (12 months)

| Outlet | Mentions |
|---|---|
| press.accor.com | 17 |
| meed.com | 6 |
| bwhotelier.com | 5 |
| premierconstructionnews.com | 4 |
| hotelmanagement.com.au | 3 |
| hotelnewsresource.com | 3 |
| voyages-d-affaires.com | 3 |
| bworldonline.com | 2 |

## Countries (12 months)

| Country | Mentions |
|---|---|
| INT | 28 |
| IN | 9 |
| SA | 9 |
| AU | 7 |
| JP | 6 |
| EG | 4 |
| PA | 4 |
| CN | 3 |
| ES | 2 |
| ME | 2 |

## Share of voice among Hospitality peers (12 months)

| Brand | Mentions |
|---|---|
| Hyatt | 131 |
| Marriott | 129 |
| Hilton | 116 |
| Accor | 91 |
| Ihg | 62 |
| Marriott International | 57 |
| IHG Hotels & Resorts | 56 |
| Hyatt Hotels Corporation | 31 |
| JW Marriott | 21 |
| JW Marriott Hotels | 15 |

## Recent coverage

- [Travel & Tourism News Middle East - Travel & Tourism News Middle East](https://www.ttnworldwide.com/ArticleTTN/467232/accor,-al-qimmah-boost-saudi-hotel-pipeline-) — ttnworldwide.com, 2026-08-31, positive
- [Mövenpick opens first Croatian hotel on Adriatic coast - EurobuildCEE](https://eurobuildcee.com/en/news/37074-movenpick-opens-first-croatian-hotel-on-adriatic-coast) — eurobuildcee.com, 2026-08-31, positive
- [Krones stock benefits from Accor loyalty tie-up as investors watch fundamentals - ad-hoc-news.de](https://www.ad-hoc-news.de/boerse/news/corporate-news/krones-stock-benefits-from-accor-loyalty-tie-up-as-investors-watch/70027848) — ad-hoc-news.de, 2026-08-31, neutral
- [Accor Named a Great Place To Work in Singapore - safariindia.com](https://safariindia.com/accor-named-a-great-place-to-work-in-singapore/) — safariindia.com, 2026-08-31, positive
- [Global Hotel & Resort News: New Openings, Deals and Developments This Week - eTurboNews](https://eturbonews.com/hotel-resort-news-openings-deals-developments/) — eturbonews.com, 2026-08-29, positive
- [Financial City Chengdu - MGallery Collection Opens, Accelerating Accor's Expansion in Western China - press.accor.com](https://press.accor.com/?p=68706) — press.accor.com, 2026-08-27, positive
- [Financial City Chengdu - MGallery Collection Opens, Accelerating Accor's Expansion in Western China - Accor Group](https://press.accor.com/financial-city-chengdu-mgallery-collection-opens-accelerating-accors-expansion-in-western-china/?lang=eng) — press.accor.com, 2026-08-27, positive
- [Accor and Al-Qimmah plan 4,000 Saudi rooms - MEED](https://www.meed.com/accor-and-al-qimmah-plan-4000-saudi-rooms) — meed.com, 2026-08-27, positive

Data: VoilàIQ, 2026-10-04. Canonical: https://voilaiq.com/brand-catalog/accor