# Cupra — media coverage

Cupra was mentioned 94 times in 78 outlets across 16 countries over the last 12 months. 48% of that coverage was positive and 2% negative. 84% was editorial rather than PR or paid placement.

- Data as of: 2026-10-04 (window: last 365 days)
- Mentions (12 months): 94 (98 all-time)
- Outlets (12 months): 78 in 16 countries
- Average sentiment: +0.341 (48% positive, 2% negative)
- PR / editorial: 15 PR · 79 editorial
- Sector: Auto

## Coverage over time (mentions per month)

| Month | Mentions |
|---|---|
| 2025-11 | 1 |
| 2025-12 | 0 |
| 2026-01 | 1 |
| 2026-02 | 38 |
| 2026-03 | 42 |
| 2026-04 | 0 |
| 2026-05 | 0 |
| 2026-06 | 3 |
| 2026-07 | 0 |
| 2026-08 | 7 |
| 2026-09 | 0 |
| 2026-10 | 0 |

## Top outlets (12 months)

| Outlet | Mentions |
|---|---|
| carexpert.com.au | 4 |
| autocar.co.uk | 3 |
| autoevolution.com | 3 |
| arenaev.com | 2 |
| autopalace.cz | 2 |
| carscoops.com | 2 |
| fiaformulae.com | 2 |
| forococheselectricos.com | 2 |

## Countries (12 months)

| Country | Mentions |
|---|---|
| INT | 44 |
| DE | 9 |
| ES | 8 |
| US | 6 |
| AU | 5 |
| GB | 5 |
| AT | 3 |
| IT | 3 |
| BE | 2 |
| CZ | 2 |

## Languages (12 months)

| Language | Mentions |
|---|---|
| en | 45 |
| de | 13 |
| es | 11 |
|  | 10 |
| it | 4 |
| fr | 3 |
| da | 2 |
| nl | 2 |
| pt | 2 |
| hr | 1 |
| ru | 1 |

## Share of voice among Auto peers (12 months)

| Brand | Mentions |
|---|---|
| BMW | 1074 |
| Toyota | 919 |
| Mercedes | 885 |
| Audi | 690 |
| Ford | 647 |
| Volkswagen | 538 |
| Tesla | 424 |
| Hyundai | 266 |
| Renault | 250 |
| BYD | 249 |

## Recent coverage

- ["It's so characteristic..." Audi mulls options for five-cylinder future](https://www.autocar.co.uk/car-news/new-cars/its-so-characteristic-audi-mulls-options-five-cylinder-future) — autocar.co.uk, 2026-08-18, neutral
- [Skladové vozy CUPRA | AutoPalace](https://www.autopalace.cz/skladove-vozy/znacky_cupra/) — autopalace.cz, 2026-08-17, positive
- [Next Mini Cooper to be inspired by 2001 'R50' – and could go RWD](https://www.autocar.co.uk/car-news/electric-cars/next-mini-cooper-be-inspired-2001-r50-%E2%80%93-and-could-go-rwd) — autocar.co.uk, 2026-08-17, neutral
- [E-Kleinwagen Cupra Raval im Test: Volkswagen kommt spät, überzeugt aber | heise autos](https://www.heise.de/tests/Elektroauto-Cupra-Raval-im-Test-Der-kleine-Wilde-ueberzeugt-11379385.html?seite=all) — heise.de, 2026-08-17, positive
- [Kontakty Reklamace AutoPalace Butovice | AutoPalace](https://www.autopalace.cz/kontakty/autopalace-butovice/reklamace.html) — autopalace.cz, 2026-08-16, neutral
- [CUPRA Raval: How it spices up the small electric car formula](https://www.autocar.co.uk/car-news/advertising-promotions-promoted-by-cupra/cupra-raval-how-it-spices-small-electric-car) — autocar.co.uk, 2026-08-10, positive
- [Cupra Terramar deals: Spanish SUV gets drive-away pricing and finance offers - CarExpert](https://www.carexpert.com.au/car-news/cupra-terramar-deals-spanish-suv-gets-drive-away-and-finance-offers) — carexpert.com.au, 2026-08-10, neutral
- [Škoda’s New EV Will Likely Be Its Most Expensive Yet - WIRED](https://www.wired.com/story/skoda-peaq-will-likely-be-its-most-expensive-ev-yet/) — wired.com, 2026-06-14, neutral

Data: VoilàIQ, 2026-10-04. Canonical: https://voilaiq.com/brand-catalog/cupra
