# Fiat — media coverage

Fiat was mentioned 78 times in 64 outlets across 14 countries over the last 12 months. 31% of that coverage was positive and 6% negative. 87% was editorial rather than PR or paid placement.

- Data as of: 2026-10-04 (window: last 365 days)
- Mentions (12 months): 78 (78 all-time)
- Outlets (12 months): 64 in 14 countries
- Average sentiment: +0.192 (31% positive, 6% negative)
- PR / editorial: 10 PR · 68 editorial
- Sector: Auto

## Coverage over time (mentions per month)

| Month | Mentions |
|---|---|
| 2025-11 | 0 |
| 2025-12 | 0 |
| 2026-01 | 1 |
| 2026-02 | 39 |
| 2026-03 | 24 |
| 2026-04 | 0 |
| 2026-05 | 0 |
| 2026-06 | 3 |
| 2026-07 | 0 |
| 2026-08 | 11 |
| 2026-09 | 0 |
| 2026-10 | 0 |

## Top outlets (12 months)

| Outlet | Mentions |
|---|---|
| hotelier.com.py | 6 |
| mixvale.com.br | 4 |
| autocar.co.uk | 2 |
| automaistv.com.br | 2 |
| garagem360.com.br | 2 |
| media.stellantis.com | 2 |
| moparinsiders.com | 2 |
| tarantas.news | 2 |

## Countries (12 months)

| Country | Mentions |
|---|---|
| INT | 29 |
| BR | 17 |
| US | 6 |
| FR | 5 |
| PY | 5 |
| GB | 4 |
| IT | 3 |
| CH | 2 |
| PL | 2 |
| CA | 1 |

## Languages (12 months)

| Language | Mentions |
|---|---|
| en | 36 |
|  | 15 |
| pt | 13 |
| fr | 6 |
| de | 3 |
| it | 2 |
| pl | 2 |
| es | 1 |

## Share of voice among Auto peers (12 months)

| Brand | Mentions |
|---|---|
| BMW | 1074 |
| Toyota | 919 |
| Mercedes | 885 |
| Audi | 690 |
| Ford | 647 |
| Volkswagen | 538 |
| Tesla | 424 |
| Hyundai | 266 |
| Renault | 250 |
| BYD | 249 |

## Recent coverage

- [Jeep maker Stellantis names new top spokesperson and Fiat CEO - The Detroit News](https://www.detroitnews.com/story/business/autos/chrysler/2026/08/31/jeep-maker-stellantis-announces-executive-suite-appointments/91551928007/) — detroitnews.com, 2026-08-31, positive
- [Stellantis' Olivier Francois Steps Down, But Hasn't Driven Off Into the Sunset Yet - ADWEEK](https://www.adweek.com/brand-marketing/stellantis-olivier-francois-steps-down-but-hasnt-driven-off-into-the-sunset-yet/) — adweek.com, 2026-08-31, neutral
- [Stellantis shuffles leadership, advertising hall of famer steps down - Detroit Free Press](https://www.freep.com/story/money/cars/stellantis/2026/08/31/fiat-ceo-stellantis-cmo-olivier-francois-leaves-top-leadership-role/91547688007/) — freep.com, 2026-08-31, neutral
- [VW's €20,000 city car will be called ID. Up - AutoNext.co](https://www.autonext.co/news/volkswagen-id-up-20000-euro-electric-city-car-2027) — autonext.co, 2026-08-28, neutral
- [Hyundai’s New Workhorse Is This Futuristic Three-Wheeled Cutie](https://www.caranddriver.com/news/a73528076/hyundai-e3w-three-wheeler/) — caranddriver.com, 2026-08-26, neutral
- [Stellantis Expands Its Affordable European Lineup Again - MoparInsiders](https://moparinsiders.com/stellantis-expands-its-affordable-european-lineup-again/) — moparinsiders.com, 2026-08-26, neutral
- [Fiat Tipo Sedan diesel, por 16.851€ nuevecito de paquete - Forocoches](https://forocoches.com/foro/showthread.php?t=10778146) — forocoches.com, 2026-08-17, neutral
- [Novità FIAT, nuovi modelli in arrivo: dalle Grizzly alla Multiplina.](https://www.motorbox.com/auto/magazine/novita-fiat-2030-nuovi-modelli) — motorbox.com, 2026-08-17, positive

Data: VoilàIQ, 2026-10-04. Canonical: https://voilaiq.com/brand-catalog/fiat