# Hilton — media coverage

Hilton was mentioned 116 times in 48 outlets across 15 countries over the last 12 months. 62% of that coverage was positive and 3% negative. 82% was editorial rather than PR or paid placement.

- Data as of: 2026-10-04 (window: last 365 days)
- Mentions (12 months): 116 (121 all-time)
- Outlets (12 months): 48 in 15 countries
- Average sentiment: +0.481 (62% positive, 3% negative)
- PR / editorial: 21 PR · 95 editorial
- Sector: Hospitality
- Also written as: Conrad, Curio Collection, DoubleTree, Hampton Inn, Waldorf Astoria

## Coverage over time (mentions per month)

| Month | Mentions |
|---|---|
| 2025-11 | 1 |
| 2025-12 | 1 |
| 2026-01 | 2 |
| 2026-02 | 1 |
| 2026-03 | 4 |
| 2026-04 | 5 |
| 2026-05 | 5 |
| 2026-06 | 34 |
| 2026-07 | 20 |
| 2026-08 | 42 |
| 2026-09 | 0 |
| 2026-10 | 0 |

## Top outlets (12 months)

| Outlet | Mentions |
|---|---|
|  | 20 |
| stories.hilton.com | 20 |
| marketbeat.com | 9 |
| thepointsguy.com | 7 |
| tophotel.news | 5 |
| commercialappeal.com | 3 |
| mlive.com | 3 |
| asianhospitality.com | 2 |

## Countries (12 months)

| Country | Mentions |
|---|---|
| INT | 68 |
| US | 31 |
| CR | 2 |
| ES | 2 |
| KR | 2 |
| MX | 2 |
| CN | 1 |
| GB | 1 |
| GR | 1 |
| IN | 1 |

## Share of voice among Hospitality peers (12 months)

| Brand | Mentions |
|---|---|
| Hyatt | 131 |
| Marriott | 129 |
| Hilton | 116 |
| Accor | 91 |
| Ihg | 62 |
| Marriott International | 57 |
| IHG Hotels & Resorts | 56 |
| Hyatt Hotels Corporation | 31 |
| JW Marriott | 21 |
| JW Marriott Hotels | 15 |

## Recent coverage

- [Conrad Seoul General Manager Samuel Peter to Take Over Hilton Korea Operations - starnewskorea.com](https://www.starnewskorea.com/en/business-life/2026/09/01/2026090108311596162) — starnewskorea.com, 2026-08-31, positive
- [Conrad Seoul General Manager Samuel Peter to Take Over Hilton Korea Operations - starnewskorea.com](https://www.starnewskorea.com/en/business-life/2026/09/01/2026090108311596162) — starnewskorea.com, 2026-08-31, positive
- [Motto by Hilton opens in Guadalajara, Mexico - HOTELSMag.com](https://hotelsmag.com/news/motto-by-hilton-opens-in-guadalajara-mexico/) — hotelsmag.com, 2026-08-31, positive
- [Disney World Room Deals Starting at $125/Night at Disney Springs Resort Hotels for Now to Late 2026 - Disney Tourist Blog](https://www.disneytouristblog.com/disney-world-room-deals-starting-at-125-night-at-disney-springs-resort-hotels-for-now-to-late-2026/) — disneytouristblog.com, 2026-08-31, neutral
- [Implied Volatility Surging for Hilton Stock Options - TradingView](https://www.tradingview.com/news/zacks:bf53b46b9094b:0-implied-volatility-surging-for-hilton-stock-options/) — tradingview.com, 2026-08-31, positive
- [UBS AM a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC Cuts Position in Hilton Worldwide Holdings Inc. $HLT - MarketBeat](https://www.marketbeat.com/instant-alerts/filing-ubs-am-a-distinct-business-unit-of-ubs-asset-management-americas-llc-cuts-position-in-hilton-worldwide-holdings-inc-hlt-2026-08-31/) — marketbeat.com, 2026-08-31, neutral
- [14,450 Shares in Hilton Worldwide Holdings Inc. $HLT Purchased by Two Sigma Securities LLC - MarketBeat](https://www.marketbeat.com/instant-alerts/filing-14450-shares-in-hilton-worldwide-holdings-inc-hlt-purchased-by-two-sigma-securities-llc-2026-08-31/) — marketbeat.com, 2026-08-31, neutral
- [Make Your Saturdays A Splash: Spot 360 At Doubletree By Hilton Bengaluru Outer Ring Road Launches The Saturday Splash Brunch, Bengaluru's Newest Poolside Social Experience - HospiBuz](https://hospibuz.com/hotel/Hotel-listicles/make-your-saturdays-a-splash-spot-360-at-doubletree-by-hilton-bengaluru-outer-ring-road-launches-the-saturday-splash-brunch-bengalurus-newest-poolside-social-experience-12458483) — hospibuz.com, 2026-08-31, positive

Data: VoilàIQ, 2026-10-04. Canonical: https://voilaiq.com/brand-catalog/hilton