# Honda — media coverage

Honda was mentioned 153 times in 101 outlets across 16 countries over the last 12 months. Positive (26%) and negative (18%) coverage were close. 94% was editorial rather than PR or paid placement.

- Data as of: 2026-10-04 (window: last 365 days)
- Mentions (12 months): 153 (163 all-time)
- Outlets (12 months): 101 in 16 countries
- Average sentiment: +0.081 (26% positive, 18% negative)
- PR / editorial: 9 PR · 144 editorial
- Sector: Auto

## Coverage over time (mentions per month)

| Month | Mentions |
|---|---|
| 2025-11 | 0 |
| 2025-12 | 0 |
| 2026-01 | 2 |
| 2026-02 | 56 |
| 2026-03 | 36 |
| 2026-04 | 3 |
| 2026-05 | 3 |
| 2026-06 | 4 |
| 2026-07 | 5 |
| 2026-08 | 44 |
| 2026-09 | 0 |
| 2026-10 | 0 |

## Top outlets (12 months)

| Outlet | Mentions |
|---|---|
| carbuzz.com | 14 |
| thedrive.com | 6 |
| motorsport.com | 5 |
| autocar.co.uk | 4 |
| caranddriver.com | 4 |
| autoblog.com | 3 |
| electrek.co | 3 |
| jalopnik.com | 3 |

## Countries (12 months)

| Country | Mentions |
|---|---|
| INT | 92 |
| US | 35 |
| GB | 5 |
| CA | 4 |
| JP | 4 |
| BR | 2 |
| CN | 2 |
| AU | 1 |
| BH | 1 |
| HR | 1 |

## Languages (12 months)

| Language | Mentions |
|---|---|
| en | 82 |
|  | 63 |
| es | 4 |
| pt | 2 |
| hr | 1 |
| nl | 1 |

## Share of voice among Auto peers (12 months)

| Brand | Mentions |
|---|---|
| BMW | 1074 |
| Toyota | 919 |
| Mercedes | 885 |
| Audi | 690 |
| Ford | 647 |
| Volkswagen | 538 |
| Tesla | 424 |
| Hyundai | 266 |
| Renault | 250 |
| BYD | 249 |

## Recent coverage

- [Toyota and Honda face biggest impacts from Trump’s Canada auto tariff - CBT News](https://www.cbtnews.com/toyota-and-honda-trump-tariffs/) — cbtnews.com, 2026-08-31, negative
- [Matthew Sanderson acquires Indiana Ford dealership - CBT News](https://www.cbtnews.com/matthew-sanderson-acquires-indiana-ford-dealership/) — cbtnews.com, 2026-08-31, neutral
- [Trump Tariffs On Canada Will Hit Toyota And Honda Hardest - Jalopnik](https://www.jalopnik.com/2247461/trump-tariffs-canada-toyota-honda/) — jalopnik.com, 2026-08-31, negative
- [Ford Raised Guidance and Won an Upgrade. Then a 50% Tariff Threat Landed on Its Growth Plan - TIKR.com](https://www.tikr.com/blog/ford-raised-guidance-and-won-an-upgrade-then-a-50-tariff-threat-landed-on-its-growth-plan) — tikr.com, 2026-08-31, neutral
- [Toyota GR Yaris vs VW Golf GTI: which special edition hot hatch is best? - Top Gear](https://www.topgear.com/car-news/big-reads/toyota-gr-yaris-vs-vw-golf-gti-which-special-edition-hot-hatch-best) — topgear.com, 2026-08-31, positive
- [The Next Toyota Corolla Could Be Its Biggest Reinvention In Years - Top Speed](https://www.topspeed.com/next-toyota-corolla-biggest-reinvention-in-years/) — topspeed.com, 2026-08-30, positive
- [Ask Nathan: 2028 Hyundai Santa Fe EREV (What We Know So Far) and What's Up With the 2026 Mazda CX-5? - TFLcar](https://tflcar.com/2026/08/ask-nathan-hyundai-santa-fe-erev-mazda-cx-5/) — tflcar.com, 2026-08-30, neutral
- [Ask Nathan: 2028 Hyundai EREV (What We Know So Far) and What's Up With the 2027 Mazda CX-5? - TFLcar](https://tflcar.com/2026/08/ask-nathan-hyundai-santa-fe-erev-extended-range-electric-vehicle-and-whats-up-with-the-2027-mazda-cx-5/) — tflcar.com, 2026-08-30, positive

## Related brands

- [Toyota](https://voilaiq.com/brand-catalog/toyota.md)

Data: VoilàIQ, 2026-10-04. Canonical: https://voilaiq.com/brand-catalog/honda