# Levi's — media coverage

Levi's was mentioned 7 times in 6 outlets across 4 countries over the last 12 months.

- Data as of: 2026-10-04 (window: last 365 days)
- Mentions (12 months): 7 (7 all-time)
- Outlets (12 months): 6 in 4 countries
- Sector: Fashion
- Also written as: 501, 511, Levis, Levi's Strauss & Co., Levi Strauss

## Top outlets (12 months)

| Outlet | Mentions |
|---|---|
| highsnobiety.com | 2 |
| brandwatch.com | 1 |
| finance.yahoo.com | 1 |
| hypebeast.com | 1 |
| pymnts.com | 1 |
| retailasia.com | 1 |

## Countries (12 months)

| Country | Mentions |
|---|---|
| INT | 3 |
| DE | 2 |
| RU | 1 |
| US | 1 |

## Share of voice among Fashion peers (12 months)

| Brand | Mentions |
|---|---|
| Nike | 392 |
| Adidas | 257 |
| Zara | 97 |
| New Balance | 89 |
| Chanel | 67 |
| Louis vuitton | 62 |
| Gucci | 52 |
| Linnet & Laursen | 50 |
| Prada | 45 |
| Puma | 36 |

## Recent coverage

- [Nike's Crisp Black Denim Air Maxes Are Only Part "Jeaker"](https://www.highsnobiety.com/p/nike-air-max-90-black-denim/) — highsnobiety.com, 2026-08-28, neutral
- [Levi’s Vintage Clothing to Re-Release the Archival 1942 501 Jeans](https://hypebeast.com/2026/8/levis-vintage-clothing-re-release-archival-1942-501-jeans) — hypebeast.com, 2026-08-12, positive
- [Nike Made Good-Looking Denim Air Maxes on Its Own](https://www.highsnobiety.com/p/nike-air-max-95-ashen-slate-denim/) — highsnobiety.com, 2026-08-09, positive
- [Levi Strauss: How A 173-Year-Old Denim Giant Got Breached Without a Single Line of Code Being Hacked - Yahoo Finance](https://finance.yahoo.com/technology/ai/articles/levi-strauss-173-old-denim-184143635.html) — finance.yahoo.com, 2026-08-07, negative
- [Social Engineering Scam Breaches Levi Strauss Company Files](https://www.pymnts.com/cybersecurity/2026/social-engineering-scam-breaches-levi-strauss-company-files/) — pymnts.com, 2026-08-07, negative
- [Levi's is using Asia Pacific to pilot its shift from a denim brand to a premium lifestyle label — and the region's already delivering: Asia operating income surged 44% in Q2.](https://retailasia.com/exclusive/levis-uses-asia-refine-its-premium-lifestyle-strategy) — retailasia.com, 2026-07-27, positive
- [5 Times Non-Sponsor Brands Shined During This Football Summer](https://www.brandwatch.com/blog/nonsponsor-brand-moments-football-tournament/) — brandwatch.com, 2026-07-16, positive

Data: VoilàIQ, 2026-10-04. Canonical: https://voilaiq.com/brand-catalog/levi-s