# Porsche — media coverage

Porsche was mentioned 203 times in 114 outlets across 21 countries over the last 12 months. 37% of that coverage was positive and 17% negative. 93% was editorial rather than PR or paid placement.

- Data as of: 2026-10-04 (window: last 365 days)
- Mentions (12 months): 203 (218 all-time)
- Outlets (12 months): 114 in 21 countries
- Average sentiment: +0.175 (37% positive, 17% negative)
- PR / editorial: 14 PR · 189 editorial
- Sector: Auto
- Also written as: 911, Boxster, Cayenne, Cayman, Macan, Panamera, Taycan

## Coverage over time (mentions per month)

| Month | Mentions |
|---|---|
| 2025-11 | 1 |
| 2025-12 | 2 |
| 2026-01 | 4 |
| 2026-02 | 99 |
| 2026-03 | 37 |
| 2026-04 | 2 |
| 2026-05 | 3 |
| 2026-06 | 2 |
| 2026-07 | 3 |
| 2026-08 | 49 |
| 2026-09 | 0 |
| 2026-10 | 0 |

## Top outlets (12 months)

| Outlet | Mentions |
|---|---|
| autocar.co.uk | 14 |
| thedrive.com | 14 |
| welt.de | 7 |
| carbuzz.com | 5 |
| ad-hoc-news.de | 4 |
| autoblog.com | 4 |
| autoevolution.com | 4 |
| caranddriver.com | 4 |

## Countries (12 months)

| Country | Mentions |
|---|---|
| INT | 80 |
| US | 47 |
| DE | 21 |
| GB | 21 |
| BR | 7 |
| AU | 6 |
| FR | 3 |
| IT | 3 |
| CN | 2 |
| JP | 2 |

## Languages (12 months)

| Language | Mentions |
|---|---|
| en | 96 |
|  | 67 |
| de | 19 |
| fr | 5 |
| pt | 5 |
| es | 4 |
| ca | 2 |
| it | 2 |
| cs | 1 |
| nl | 1 |
| sk | 1 |

## Share of voice among Auto peers (12 months)

| Brand | Mentions |
|---|---|
| BMW | 1074 |
| Toyota | 919 |
| Mercedes | 885 |
| Audi | 690 |
| Ford | 647 |
| Volkswagen | 538 |
| Tesla | 424 |
| Hyundai | 266 |
| Renault | 250 |
| BYD | 249 |

## Recent coverage

- [Porsche Finds Yet Another Way to Shed Weight, and It’s in Sound Systems](https://www.thedrive.com/news/porsche-finds-yet-another-way-to-shed-weight-and-its-in-sound-systems) — thedrive.com, 2026-08-30, negative
- [Porsche Finds Yet Another Way to Shed Weight, and It’s in Sound Systems](https://www.thedrive.com/news/porsche-finds-yet-another-way-to-shed-weight-and-its-in-sound-systems) — thedrive.com, 2026-08-30, positive
- [Porsche Cayenne Turbo EV first drive: Most Powerful Porsche ever … is an SUV](https://electrek.co/2026/08/28/porsche-cayenne-turbo-ev-first-drive-most-powerful-porsche-ever-is-an-suv/) — electrek.co, 2026-08-28, positive
- [The Shot-for-Shot Artistry Behind This Safari Porsche Short Film Is Ace](https://www.thedrive.com/features/the-shot-for-shot-artistry-behind-this-944-safari-short-film-is-ace) — thedrive.com, 2026-08-28, positive
- [There Is One Way to Get a New Manual Porsche Panamera](https://www.thedrive.com/news/there-is-one-way-to-get-a-new-manual-porsche-panamera) — thedrive.com, 2026-08-27, positive
- [How a Porsche 911 Slantnose Could Reach Series Production](https://www.thedrive.com/news/how-the-porsche-911-slantnose-could-reach-series-production) — thedrive.com, 2026-08-27, positive
- [2028 Bentley Torcal First Ride: A Luxury EV that Moves to a Different Beat](https://www.thedrive.com/car-reviews/2028-bentley-torcal-first-ride-a-luxury-ev-that-moves-to-a-different-beat) — thedrive.com, 2026-08-27, neutral
- [Growing unrest, resistance to the break-up of the Volkswagen Group - World Socialist Web Site](https://www.wsws.org/en/articles/2026/08/27/eaki-a27.html) — wsws.org, 2026-08-27, negative

## Related brands

- [Aston Martin](https://voilaiq.com/brand-catalog/aston-martin.md)

Data: VoilàIQ, 2026-10-04. Canonical: https://voilaiq.com/brand-catalog/porsche