# Rajo — media coverage

Rajo was mentioned 22 times in 6 outlets across 3 countries over the last 12 months. 23% of that coverage was positive and 0% negative. 77% was editorial rather than PR or paid placement.

- Data as of: 2026-10-04 (window: last 365 days)
- Mentions (12 months): 22 (22 all-time)
- Outlets (12 months): 6 in 3 countries
- Average sentiment: +0.193 (23% positive, 0% negative)
- PR / editorial: 5 PR · 17 editorial
- Sector: FMCG
- Also written as: Rajo brand

## Coverage over time (mentions per month)

| Month | Mentions |
|---|---|
| 2025-11 | 0 |
| 2025-12 | 0 |
| 2026-01 | 1 |
| 2026-02 | 3 |
| 2026-03 | 5 |
| 2026-04 | 3 |
| 2026-05 | 3 |
| 2026-06 | 4 |
| 2026-07 | 0 |
| 2026-08 | 0 |
| 2026-09 | 0 |
| 2026-10 | 0 |

## Top outlets (12 months)

| Outlet | Mentions |
|---|---|
|  | 17 |
| bworldonline.com | 1 |
| mb.com.ph | 1 |
| mega-asia.com | 1 |
| tatlerasia.com | 1 |
| tribune.net.ph | 1 |

## Countries (12 months)

| Country | Mentions |
|---|---|
| US | 17 |
| INT | 3 |
| PH | 2 |

## Share of voice among FMCG peers (12 months)

| Brand | Mentions |
|---|---|
| Coca-cola | 205 |
| Pepsico | 181 |
| Unilever | 107 |
| Heineken | 102 |
| Procter & gamble | 86 |
| Ab inbev | 61 |
| P&g | 61 |
| Budweiser | 60 |
| Cocacola | 53 |
| Nestle | 41 |

## Recent coverage

- [Hogaamiyaha Iiraan oo xayiraaddii Maraykanku ka qaaday Hormuz ku tilmaamay inay u gaysay "Quus iyo rajo xumo" - BBC](https://news.google.com/rss/articles/CBMiXEFVX3lxTE9RUkVOWG5MS3c3OXdGcFNjUXBNLVJJbUpBdng1T3ZQUS1WTUxVOV9yNDBMcWhTcGRiZFdaVGtwaHZ5VnhlZUhpc2hVWEljN3A2TkVkTHlYc1FYVWdC0gFiQVVfeXFMTUlFc3hLVWlxa1ZZaWVHTHZHUHBRelloUjZPWlJrczRrUU5VdkJ5WnZfekw4bmhUUE1oN2lmU3p4S0FzRTdOMVpKalhnZ0JEM3dQLWVLWHhac1d0ZWpkMHBlZEE?oc=5) — , 2026-06-19, neutral
- [Madaxweyne Xasan Sheekh oo muujiyay rajo laga qabo wadahadal u dhexeeya dowladda iyo mucaaradka - hiiraan.com](https://news.google.com/rss/articles/CBMic0FVX3lxTE9HTUt0UWdqaWxTN1VmdGlZMGZuczRoY0dVNGRndGpVWHdrMFhkVGhPUDZzY0ttSmdfOGg3aVhGTU9USEtxOVB4cEotMm80RVd5d1lrQVRCX2luelF3TVVSdkZUWUI5Q0Z2djlnWU9yNWlWckk?oc=5) — , 2026-06-13, neutral
- [Rajo Djokic - Transfermarkt](https://news.google.com/rss/articles/CBMiiwFBVV95cUxQT1pKVGxOR1YxbW9uS1h6STNFdzgzZmpTalQ3TDl6OGpMVVNNYUdza0dVdXcwZVJXX25saU54R2JrNmZfTUFaTldKXzFqUEttV2Z3OEJUTk1PUkIzZlpJd1N2LXFaSU9vbWo4d01BdHRBZVVIUFRKRVhPUTZEYTdLQVhsYzdZRmd2dl9j?oc=5) — , 2026-06-11, neutral
- [WAR DEGDEG AH OMAR ARTAN O LAGA SO CELIYE MAREYKANKA RAJO XUMO WA IN LAGA DHIIDHIYA ARINKAN🇸🇴SOMALAY Richard Simmons (s3mD3u75R7) - Fathom Journal](https://news.google.com/rss/articles/CBMiZEFVX3lxTFBnMUVFOUlaNWx6TXlhUGZpWG1mZE43bGwyOXR6WWtta2VhYUt5NVZWYzdiWFRvOUxFakdMMUlvWUIwUmNwWllGX2Rzb0c4R3N4X0lETmI3RG81ZjdsYzR5X2xWOWo?oc=5) — , 2026-06-10, neutral
- [Soomaaliya oo rajo fiican ka qabta qodista shidaalka dhamaadka sannadkan - BBC](https://news.google.com/rss/articles/CBMiXEFVX3lxTFBLai1GSERMNDB6S2lScURLR0N2dkZQZXNGZzlxdnBfSG1LeTBGUGM1dXIwQ2w2RGdiQWdibE9vcFNWcUx1anVNS3lYbTFySVNvMTJhT0tJWnkwNWhw0gFiQVVfeXFMTjRxT0ZhNmVwRmpuVU9jb3BhNTVvZDFWenl3VEwyeUdGNkVfODlNVGxrMDNhenlpaXp5cTFtbDFCQjRpaVpJWU41eExvQ1NOZWpJRnZlU3Zvb05aMGRVTVFhQ0E?oc=5) — , 2026-05-27, neutral
- [Rajo Laurel reflects on 34 years in fashion: ‘It’s still a constant struggle’ - ABS-CBN](https://news.google.com/rss/articles/CBMi3AFBVV95cUxPanB0bE80NlRBdnFZOTY2REZwQktiRnZ0ekdoYTkzMWRYNXNrRWdtRXFfaDFsQ0prWGJiajJ1cmZ3X09qTWwxUFdxVmY2Z0RzVzROTEZhakpHb0NEck5Feld0TTNXVlE1YndWU3pKdXd4RGx6VjNYZ3dkVnZndW5iTEY1MFdBWExZbkFBTGM1Z0s2QXlnVm83eVEybFV4S2lpcllaWXdReTdnZmotdk04dDhQNE9YWWc4eTY1bDRXNUc3UV9oU3dDX291a2Fqbm1aZnVFejBERXIwRGpV?oc=5) — , 2026-05-08, neutral
- [Helitaanka 'shahwada qarsoon': Farsamo cusub oo rajo siinaysa ragga hore loogu sheegay inay madhalays yihiin - BBC](https://news.google.com/rss/articles/CBMiXEFVX3lxTE80MWdKOUxqMGthNTZ0LU5WRWdiemdMV1JYdlFrWkp2MFVBT1pYbm42MzBrZHhTd3JJdUpRbFhsUm9PZ21UN0VmaWJZU25kdklNUjJ6Q1dPdnQ5aWdl0gFiQVVfeXFMTXNxb29meTE5M2RFYTkwVEhkbjZVLXI4ZFdJR0dIZk9HOE9peEZVT0xBYmlpRjA1ZDhOMWtNZWFkZlZSTk5sYnVHLW42T0RoR0ZzdXp3S2cwLXB6WDNNWHhCd3c?oc=5) — , 2026-05-04, neutral
- [Child's Play: Rajo Laurel on memory, intention, and fashion that lasts - ABS-CBN](https://news.google.com/rss/articles/CBMixwFBVV95cUxOaUNKaHVqcHZWM0NKN3JGb0tIS2NubTRRbDIyaE9TUS1MN1dKazRnaXdQVXZxdUhyVEtVS3VoWHNCdVdsWlRuMEFPZkN6TkxIbFduU2dLUGJHYVltZUlRYzdFRUVYcDBXdTRrYldqekNydEZLSFhNeklYcXVrN2ZMSDlfZmVPQk5fbzlvME5MSzh0clVuOTdfOTVaLTlrQ2lKNlpqVUxEYnkyb3pQU3lnbUVyVHMtQlk0clFGMzhwLUtBaFNSTGhn?oc=5) — , 2026-04-17, neutral

Data: VoilàIQ, 2026-10-04. Canonical: https://voilaiq.com/brand-catalog/rajo
