# Ralph lauren — media coverage

Ralph lauren was mentioned 15 times in 13 outlets across 7 countries over the last 12 months. 60% of that coverage was positive and 7% negative. 73% was editorial rather than PR or paid placement.

- Data as of: 2026-10-04 (window: last 365 days)
- Mentions (12 months): 15 (16 all-time)
- Outlets (12 months): 13 in 7 countries
- Average sentiment: +0.339 (60% positive, 7% negative)
- PR / editorial: 4 PR · 11 editorial
- Sector: Fashion
- Also written as: Lauren, Polo, Purple Label, RL

## Coverage over time (mentions per month)

| Month | Mentions |
|---|---|
| 2025-11 | 0 |
| 2025-12 | 0 |
| 2026-01 | 1 |
| 2026-02 | 1 |
| 2026-03 | 1 |
| 2026-04 | 1 |
| 2026-05 | 0 |
| 2026-06 | 2 |
| 2026-07 | 0 |
| 2026-08 | 8 |
| 2026-09 | 0 |
| 2026-10 | 0 |

## Top outlets (12 months)

| Outlet | Mentions |
|---|---|
| civil.ge | 2 |
| retailboss.substack.com | 2 |
| billboard.com | 1 |
| businessinsider.com | 1 |
| cnn.com | 1 |
| computerworld.com | 1 |
| elle.com | 1 |
| fashionista.com | 1 |

## Countries (12 months)

| Country | Mentions |
|---|---|
| US | 5 |
| INT | 3 |
| GE | 2 |
| IT | 2 |
| CL | 1 |
| DE | 1 |
| FR | 1 |

## Languages (12 months)

| Language | Mentions |
|---|---|
|  | 13 |
| en | 1 |
| es | 1 |

## Share of voice among Fashion peers (12 months)

| Brand | Mentions |
|---|---|
| Nike | 392 |
| Adidas | 257 |
| Zara | 97 |
| New Balance | 89 |
| Chanel | 67 |
| Louis vuitton | 62 |
| Gucci | 52 |
| Linnet & Laursen | 50 |
| Prada | 45 |
| Puma | 36 |

## Recent coverage

- [All About Lana Del Rey’s Husband, Jeremy Dufrene](https://www.elle.com/culture/celebrities/a62103404/who-is-lana-del-rey-boyfriend-jeremy-dufrene/) — elle.com, 2026-08-28, neutral
- [Ivanishvili-Linked Companies Change Registration As Expert Suggests ‘Flight From Offshore’](https://civil.ge/archives/749033) — civil.ge, 2026-08-26, positive
- [Family Suspects Murder in Death of 21-Year-Old Trans Man in Batumi](https://civil.ge/archives/748889) — civil.ge, 2026-08-24, positive
- [OpenAI ‘temporarily slows’ scaling efforts, also promises zero data retention for select frontier model customers](https://www.computerworld.com/article/4211661/openai-temporarily-slows-scaling-efforts-also-promises-zero-data-retention-for-select-frontier-model-customers.html) — computerworld.com, 2026-08-20, positive
- [Your Next North Face Jacket Should Be One of One](https://www.highsnobiety.com/p/the-north-face-customization/) — highsnobiety.com, 2026-08-14, positive
- [Sarah J. Maas has 2 new books in the 'A Court of Thorns and Roses' series coming. Here's everything we know so far.](https://www.businessinsider.com/sarah-j-maas-acotar-book-6-release-date-plot-details) — businessinsider.com, 2026-08-13, negative
- [Must Read: 'Vogue' World Is Heading to San Francisco, Ralph Lauren Sees 14% Sales Growth](https://fashionista.com/2026/08/vogue-world-san-francisco-announcement-2027) — fashionista.com, 2026-08-07, positive
- [Bugatti's New One-Off Destrier Transforms the Track-Only Bolide Into a Coachbuilt Masterpiece](https://hypebeast.com/2026/8/bugatti-destrier-turns-bolide-into-sapphire-celeste-icon) — hypebeast.com, 2026-08-07, positive

Data: VoilàIQ, 2026-10-04. Canonical: https://voilaiq.com/brand-catalog/ralph-lauren