# Watches brands — share of voice

Data as of 2026-10-01 (last 12 months).

| Brand | Mentions | Share |
|---|---|---|
| Rolex | 48 | 43% |
| Swatch | 26 | 23% |
| Omega | 25 | 22% |
| TAG Heuer | 13 | 12% |

Data: VoilàIQ, 2026-10-01. Canonical: https://voilaiq.com/brand-catalog/sector/watches