# Starbucks — media coverage

Starbucks was mentioned 57 times in 29 outlets across 5 countries over the last 12 months. 37% of that coverage was positive and 11% negative. 91% was editorial rather than PR or paid placement.

- Data as of: 2026-10-04 (window: last 365 days)
- Mentions (12 months): 57 (57 all-time)
- Outlets (12 months): 29 in 5 countries
- Average sentiment: +0.224 (37% positive, 11% negative)
- PR / editorial: 5 PR · 52 editorial
- Sector: Food

## Top outlets (12 months)

| Outlet | Mentions |
|---|---|
|  | 20 |
| marketbeat.com | 4 |
| merca20.com | 3 |
| finance.yahoo.com | 2 |
| tastingtable.com | 2 |
| thepointsguy.com | 2 |
| tradingview.com | 2 |
| 247wallst.com | 1 |

## Countries (12 months)

| Country | Mentions |
|---|---|
| US | 29 |
| INT | 25 |
| AU | 1 |
| GB | 1 |
| NL | 1 |

## Share of voice among Food peers (12 months)

| Brand | Mentions |
|---|---|
| Burger king | 85 |
| Gordon Ramsay | 83 |
| Kfc | 67 |
| McDonald's | 61 |
| Starbucks | 57 |
| Wolt | 30 |
| Mcdonald | 28 |
| Alain Ducasse | 23 |
| Guy Fieri | 23 |
| Heston Blumenthal | 22 |

## Recent coverage

- [Where To Find The Best Local Pumpkin Spice Latte In Every State (No Starbucks Required) - Tasting Table](https://www.tastingtable.com/2244606/best-local-psl-every-state-not-starbucks/) — tastingtable.com, 2026-08-31, neutral
- [Starbucks had its biggest fall launch day ever with new menu item breaking records - MLive.com](https://www.mlive.com/business/2026/08/starbucks-had-its-biggest-fall-launch-day-ever-with-new-menu-item-breaking-records.html) — mlive.com, 2026-08-31, positive
- [The Remarkable Starbucks Uprising: Has the Labor Movement Learned Anything? - Payday Report](https://paydayreport.com/the-remarkable-starbucks-uprising-has-the-labor-movement-learned-anything/) — paydayreport.com, 2026-08-31, negative
- [Pumpkin Spice Latte season is off to a huge start at Starbucks - Yahoo Finance](https://finance.yahoo.com/media-advertising/articles/pumpkin-spice-latte-season-off-175143449.html) — finance.yahoo.com, 2026-08-31, positive
- [Starbucks vs. Dutch Bros: Which Coffee Stock Has the Edge? - TradingView](https://www.tradingview.com/news/zacks:ee9963a6a094b:0-starbucks-vs-dutch-bros-which-coffee-stock-has-the-edge/) — tradingview.com, 2026-08-31, positive
- [Pfizer and Starbucks: One Turnaround Is Built to Last, and One Isn’t - AOL.com](https://www.aol.com/articles/pfizer-starbucks-one-turnaround-built-141019000.html) — aol.com, 2026-08-31, neutral
- [Pfizer and Starbucks: One Turnaround Is Built to Last, and One Isn’t - Yahoo Finance](https://finance.yahoo.com/markets/stocks/articles/pfizer-starbucks-one-turnaround-built-141019310.html) — finance.yahoo.com, 2026-08-31, positive
- [Pfizer and Starbucks: One Turnaround Is Built to Last, and One Isn’t - 24/7 Wall St.](https://247wallst.com/investing/2026/08/31/pfizer-and-starbucks-one-turnaround-is-built-to-last-and-one-isnt/) — 247wallst.com, 2026-08-31, neutral

Data: VoilàIQ, 2026-10-04. Canonical: https://voilaiq.com/brand-catalog/starbucks