# Zipcar — media coverage

Zipcar was mentioned 14 times in 13 outlets over the last 12 months. 50% of that coverage was negative and 21% positive.

- Data as of: 2026-10-04 (window: last 365 days)
- Mentions (12 months): 14 (16 all-time)
- Outlets (12 months): 13 in 2 countries
- Average sentiment: -0.186 (21% positive, 50% negative)
- Sector: Travel

## Coverage over time (mentions per month)

| Month | Mentions |
|---|---|
| 2025-11 | 1 |
| 2025-12 | 4 |
| 2026-01 | 2 |
| 2026-02 | 4 |
| 2026-03 | 1 |
| 2026-04 | 0 |
| 2026-05 | 0 |
| 2026-06 | 0 |
| 2026-07 | 0 |
| 2026-08 | 0 |
| 2026-09 | 0 |
| 2026-10 | 0 |

## Top outlets (12 months)

| Outlet | Mentions |
|---|---|
| bloomberg.com | 2 |
| boston25news.com | 1 |
| boston.com | 1 |
| creative.salon | 1 |
| evchargingstations.com | 1 |
| finance.yahoo.com | 1 |
| khon2.com | 1 |
| londoncentric.media | 1 |

## Share of voice among Travel peers (12 months)

| Brand | Mentions |
|---|---|
| United | 64 |
| Ryanair | 53 |
| Air Serbia | 38 |
| Emirates | 35 |
| British airways | 35 |
| Lufthansa | 35 |
| Wizz air | 30 |
| Airbnb | 30 |
| Leo Express | 24 |
| Booking.com | 19 |

## Recent coverage

- [Car-sharing program Zipcar rolls into Vail to reduce carbon emissions, parking demands - VailDaily.com](https://www.vaildaily.com/news/car-sharing-program-zipcar-rolls-into-vail-to-reduce-carbon-emissions-parking-demands/) — vaildaily.com, 2026-03-19, positive
- [Will Zipcar’s Headquarters Consolidation Into New Jersey Base Change Avis Budget Group’s (CAR) Narrative - Yahoo Finance](https://finance.yahoo.com/news/zipcar-headquarters-consolidation-jersey-change-191212652.html) — finance.yahoo.com, 2026-02-04, neutral
- [Zipcar closing Boston headquarters, laying off 128 workers - Boston 25 News](https://www.boston25news.com/news/local/zipcar-closing-boston-headquarters-laying-off-128-workers/WJOKZFNJS5BRNEL3AQPNMHN6JU/) — boston25news.com, 2026-02-03, negative
- [Zipcar pulling headquarters out of Boston, laying off dozens in MA - The Patriot Ledger](https://www.patriotledger.com/story/business/2026/02/03/zipcar-to-close-boston-headquarters-lay-off-more-than-120-employees-nationwide-massachusetts-seaport/88487651007/) — patriotledger.com, 2026-02-03, negative
- [Zipcar to close Seaport headquarters, cut more than 100 jobs - Boston.com](https://www.boston.com/news/business/2026/02/02/zipcar-to-close-seaport-headquarters-cut-more-than-100-jobs/) — boston.com, 2026-02-02, negative
- [Turo targets former Zipcar users with capital-light car-sharing model - Motor Finance Online](https://www.motorfinanceonline.com/news/turo-targets-former-zipcar-users-with-capital-light-car-sharing-model/) — motorfinanceonline.com, 2026-01-15, neutral
- [Let’s call Zipcar’s demise what it really is: A Marketing Failure - Creative Salon](https://creative.salon/articles/features/iris-ben-essen-zipcar) — creative.salon, 2026-01-12, negative
- [London Braces for More Car Ownership as Zipcar Exits UK: CityLab Daily - Bloomberg.com](https://www.bloomberg.com/news/newsletters/2025-12-22/london-braces-for-more-car-ownership-as-zipcar-exits-uk-citylab-daily) — bloomberg.com, 2025-12-22, negative

Data: VoilàIQ, 2026-10-04. Canonical: https://voilaiq.com/brand-catalog/zipcar