ASOS
Fashion
Data as of 4 Oct 2026
Markdown version
Markdown version
ASOS was mentioned 13 times over the last 12 months; asos.com alone carried 77% of that coverage. 85% of that coverage was positive and 0% negative. 85% came from PR or paid placement.
MENTIONS · 12M
13
13 all-time
OUTLETS · 12M
3
in 3 countries
AVG SENTIMENT
+0.677
EDITORIAL
15%
11 PR · 2 editorial
Recent coverage
ICYMI: Copenhagen Fashion Week's Top Spring 2027 Trends, Saucony Is StockX's Fastest-Growing Sneaker Brand & Asos Is Platforming Emerging Designers
fashionista.com · DK · 15 Aug 2026 · neutral
Asos' Latest Initiative? Platforming Emerging Designers
fashionista.com · US · 13 Aug 2026 · positive
ASOS DESIGN 2 in 1 shirt faux leather bandeau mini dress in black | ASOS
asos.com · INT · 11 Aug 2026 · positive
ASOS DESIGN bardot mesh ruched maxi dress with sash detail in sage | ASOS
asos.com · INT · 11 Aug 2026 · positive
ASOS DESIGN recycled double strap triangle bikini top in cow print | ASOS
asos.com · INT · 11 Aug 2026 · positive
ASOS DESIGN denim jacket with borg fleece detail in washed blue | ASOS
asos.com · INT · 11 Aug 2026 · positive
ASOS DESIGN volume bubble bandeau maxi dress high-low hem in bitter chocolate | ASOS
asos.com · INT · 10 Aug 2026 · positive
ASOS DESIGN draped mesh asymmetric sleeve maxi dress in blue floral | ASOS
asos.com · INT · 10 Aug 2026 · positive
Share of voice among Fashion peers · 12m
| Brand | Mentions | Share |
|---|---|---|
| Nike | 392 | 34% |
| Adidas | 257 | 22% |
| Zara | 97 | 8% |
| New Balance | 89 | 8% |
| Chanel | 67 | 6% |
| Louis vuitton | 62 | 5% |
| Gucci | 52 | 5% |
| Linnet & Laursen | 50 | 4% |
| Prada | 45 | 4% |
| Puma | 36 | 3% |
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