Procter & gamble

FMCG
Also written as: Ariel, Febreze, Gillette, Head & Shoulders, Olay, Oral-B, Pampers, Pantene
Data as of 4 Oct 2026
Markdown version

Procter & gamble was mentioned 86 times over the last 12 months; marketbeat.com alone carried 59% of that coverage. 69% of that coverage was positive and 5% negative. 84% was editorial rather than PR or paid placement.

MENTIONS · 12M
86
96 all-time
OUTLETS · 12M
22
in 7 countries
AVG SENTIMENT
+0.413
EDITORIAL
84%
14 PR · 72 editorial

Recent coverage

New P&G CEO gets pay hike - WKRC
local12.com · INT · 31 Aug 2026 · neutral

Coverage over time · mentions per month

2025-11: 0112025-12: 1122026-01: 1012026-02: 1022026-03: 1032026-04: 0042026-05: 2052026-06: 12062026-07: 1072026-08: 67082026-09: 0092026-10: 010
Mentions per month as a table
MonthMentions
2025-110
2025-121
2026-011
2026-021
2026-031
2026-040
2026-052
2026-0612
2026-071
2026-0867
2026-090
2026-100

Share of voice among FMCG peers · 12m

BrandMentionsShare
Coca-cola20521%
Pepsico18119%
Unilever10711%
Heineken10211%
Procter & gamble869%
Ab inbev616%
P&g616%
Budweiser606%
Cocacola536%
Nestle414%

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