Dior Parfums
Fragrance
Data as of 4 Oct 2026
Markdown version
Markdown version
Dior Parfums was mentioned 5 times in 4 outlets over the last 12 months. 60% came from PR or paid placement.
MENTIONS · 12M
5
7 all-time
OUTLETS · 12M
4
in 2 countries
AVG SENTIMENT
Not enough coverage yet
EDITORIAL
40%
3 PR · 2 editorial
Recent coverage
CHRISTIAN DIOR PARFUMS | CELEBRATING THE LAUNCH OF THE NEW J’ADORE INTENSE - Flaunt Magazine
flaunt.com · INT · 12 Mar 2026 · positive
Christian Dior Parfums, Charlize Theron’s CTAOP Extend Collaboration - WWD
wwd.com · US · 7 Mar 2026 · positive
Interactive augmented reality ads help Christian Dior Parfums reach 4M people in the Middle East over Eid - Google Business Profile
business.google.com · INT · 4 Feb 2026 · positive
Dior Parfums and Peter Philips Celebrate Holiday 2025 Circus of Dreams Makeup Collection in NYC - WWD
wwd.com · US · 3 Dec 2025 · positive
Francis Kurkdjian On The Petal Power of Christian Dior Parfums - 10 Magazine
10magazine.com · INT · 19 Nov 2025 · positive
Coverage over time · mentions per month
Mentions per month as a table
| Month | Mentions |
|---|---|
| 2025-11 | 1 |
| 2025-12 | 1 |
| 2026-01 | 0 |
| 2026-02 | 1 |
| 2026-03 | 2 |
| 2026-04 | 0 |
| 2026-05 | 0 |
| 2026-06 | 0 |
| 2026-07 | 0 |
| 2026-08 | 0 |
| 2026-09 | 0 |
| 2026-10 | 0 |
Share of voice among Fragrance peers · 12m
| Brand | Mentions | Share |
|---|---|---|
| Lancôme | 21 | 25% |
| Hugo Boss | 17 | 20% |
| Guerlain | 17 | 20% |
| Thierry Mugler | 8 | 9% |
| JD Jeffrey Dame Fragrance | 8 | 9% |
| Dior Parfums | 5 | 6% |
| Jo malone | 3 | 4% |
| Jo Malone London | 3 | 4% |
| Memo Paris | 3 | 4% |
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